In 2017 TSE set out to transform the sports agency model in Australia, underpinned by the acquisition of commercial sports rights and the creation of a well funded business populated by creative, marketing and event specialists.
Mumbrella Sport recognised what we were doing – in 2019 we were awarded Sports Marketing Agency of the Year.
Our ownership of the Sydney Kings since 2019 and Sydney Flames since 2020 showcases our unique credentials – we have built a winning culture, driven sustainable revenue, grown the popularity of the teams and our long term plan for basketball in Sydney is only just beginning.
In 2020 we created a new sporting League, The Racing League, a start-up joint venture that is transforming ownership of horse racing in Australia. TRL already represents 10% of the total ownership in Australia and in 2022 the concept will expand to the United States.
In 2021, in partnership with No Limit Boxing, we began a transformation of boxing in Australia, driving significant increases in paid live attendance and pay-per-view audiences. No Limit Boxing is committed to delivering world class live experiences & producing high quality boxing broadcast content and TSE is delivering on their vision.
This business growth sits on the foundation of TSE being a leading sponsorship agency since 1996, when the company was at the forefront of working with Australian brands to optimise sponsorship investment, a service the company has continuously evolved to ensure innovative and practical solutions for brand clients.
We are an agency full of talented and experienced individuals, who have been brought together for one simple goal; to create Amazingness in everything that we do.